Teaching language: French
Digital entrepreneurship is a key strategic challenge for companies today.
This program therefore aims to help participants create and develop an innovation project within the hyper-competitive digital start-up sector, from defining the initial concept and idea to the proof of concept (POC). The learning methods focus on the learning by doing and the design thinking approaches.
In the modern world, it isn't the big fish which eats the small fish, it's the fastest which eats the slowest.”
– Klaus Schwab
The program will enable you to:
Understand the different methods of creation and apply them in the development of a digital project
Stimulate the digital creativity of employees and their ability to learn and work as a team on a digital project
Executive Director of the Digital Center, HEC Paris
Consists of 4 modules
Insights into current and future changes, with the aim of creating a "lost in digital transition" effect, in order acquire a better understanding of methods and best practices.
Presentation of the main digital concepts to highlight the key learning points for successfully implementing a project.
Master design, UX and IT development via real-life digital team projects.
Meet start-up companies and visit business incubators.
The program is aimed at:
IT System Managers,
Company Directors or Managers in charge of digital transformation policy.
Find out more about possible funding options for the program you have chosen.
In this video, discover Jean-Rémi Gratadour's insights
Videos Entrepreneurship, Innovation & Social Business
Tell us a little more about yourself
Do you feel that this program could be made for you? In order to get feedback from our admissions teams regarding your suitability for the program, please do not hesitate to fill in our short online form below.